Founder and CEO of Turtle TreeView profile
There was definitely a lot of doubts to face up to in the beginning, she says. But I overcame this with a lot of learning and adapting.
Those doubts have now faded away, and TurtleTree has hit a string of definitive moments since then – the kind any technology start-up would surely have envisaged when charting growth plans.
It partnered with a major government research body in Singapore’s Agency for Science, Technology and Research, or A*Star; attracted funding from a wide swathe of investors including VERSO Capital, Artesian, KBW Ventures, Lever VC and more; grabbed a global headline-making accolade when it won the top cash prize of US$500,000 (S$679,000) at the Entrepreneurship World Cup last year; and early this year, expanded its operations by establishing an R&D headquarter in California, US.
“Our mission is to nourish our people and to be kind to the planet, by providing food products with better-for-you ingredients for everyone,” he adds.
Ms Lin knows the hard work has just started for TurtleTree. “Teamwork is the most important component of a successful business. I am constantly learning from my team,” she says.
“I’m surrounded by people whose strengths and skillsets complement mine. It is the sheer breadth of opinions and experiences of my colleagues around me that uplift me both intellectually and culturally. At the same time, it ensures that I do not tackle any problems through an insular lens,” she says.
Turtles and trees symbolise longevity. We believe in the longevity of the earth, its creatures, and the people. In the long run, we envision TurtleTree to be on every food product as a renowned label for our nourishing ingredients and sustainable, innovative products, he says.