23 October 2020 - Article
Deborah E. Greaves
Partner
Deborah is a partner in our corporate team.
Her practice focuses on providing clients with domestic and global intellectual property strategy in the fashion, food, consumer products, retail and technology sectors, along with corporate, commercial and employment-related legal services. Extensive in-house legal experience at top apparel companies has fostered her unique understanding of the inner workings of companies and the mind-set of management and C Suite executives.
Deborah has a particular strength in developing and monetizing IP and brand enforcement strategies for companies operating internationally, domestically, or both. She also has experience negotiating licensing and distribution agreements, domain registration strategies and defending against counterfeiting or infringement that could damage or dilute a company’s brand. She also assists with corporate creation, corporate governance, regulatory compliance and employment-related matters, such as effective employment agreements, severance packages, and employee handbooks. Her agreements focus on key clauses and provisions that protect employers.
Deborah formerly served as an advisor to the Executive Committee of the California Lawyers Association (formerly the California State Bar Intellectual Property Law Section), after serving as its Chair, and has penned the "Counterfeit Corner" column in New Matter, the Section’s quarterly publication. She is also a frequent speaker on IP and fashion law subjects and serves as an adjunct professor teaching courses in Fashion Law, Fashion Law Business Transactions and Retail & Fashion Law at Loyola Law School. She has served two terms as a North American Anti-Counterfeiting Committee member of the International Trademark Association and was recently appointed to its Get Real committee, which is tasked with public awareness and educational outreach programs. Deborah was also a member of the Ant-Counterfeiting Coalition, serving on its Board of Directors. Deborah has been recognized for her leadership advising companies including as a Corporate Counsel of the Year Finalist by Los Angeles Business Journal, a Top 20 General Counsel in California by The Daily Journal, and Global Counsel of the Year for Intellectual Property by Lexology.
Focus areas
Опыт работы
Admissions
Publications
Memberships
Talks
Corporate Counsel of the Year Finalist, Los Angeles Business Journal’s Annual Corporate Counsel Awards (2011, 2013)
Top 20 General Counsels in California, Daily Journal (2012)
Global Counsel of the Year Award for Intellectual Property, Lexology’s Global Counsel Awards (2011)
1996, State of California
United State District Court of the Central District of California
U.S. Supreme Court
‘Highly Unlikely the Toronto Maple Leafs Can Successfully Oppose Snoop Dogg,’ Forbes - November 26, 2016, author
‘The Influences of Economic Structure and Culture in China,’ The Brand Protection Professional, Volume 1, Number 1, Center for Anti-Counterfeiting and Product Protection, Michigan State University - September 2016, author
‘Fashion Firm to Try On Retailer Business Model CLOTHING: Analysts back plans for American Apparel but question follow-through,’ Los Angeles Business Journal - June 22, 2015, quoted
California Lawyers Association
Intellectual Property Law Section of California Lawyers Association
The International Trademark Association, Get Real Committee
‘Ante-Up: Waging Your Bets on Successful Enforcement Efforts in China,’ 44th Annual IP Institute-Intellectual Property Law Section of California Lawyers Association, Las Vegas, NV - November, 15, 2019, speaker
‘Privacy issues and Interacting With Unrepresented Parties in Civil and Criminal Cases,’ 24th Annual Fraud & Anti-Counterfeiting Conference, Toronto, Canada - September 19, 2020, speaker
‘On-Line Brand Monitoring and Enforcement,’ 43rd Annual IP Institute, Intellectual Property Law Section of California Lawyers Association, San Jose, CA - November 9, 2018, speaker
Образование
Языки
- English
Даты
Начало работы
2020
