FanDuel gets into live sports-streaming, pairing streams with betting odds

30 April 2019 | Applicable law: US

FanDuel will be the first U.S. sports betting operator to offer live-sports broadcasts alongside odds on its website and mobile app, made possible through a partnership with Swiss data and media company Sportradar AG. 

Gamblers will be able to wager in real-time on the broadcasts and watch the bet play out seconds later. Live streaming paired with gambling odds is common in the European market covering a variety of sports, including English Premier League soccer games.

Bringing the service to the U.S. presents a unique problem in that the content for the four major sports leagues is subject to long term television network deals. Because of the restrictions on the leagues' content, FanDuel may be limited in the live sports they can offer. The partnership with Sportradar AG, which is one of the world’s largest sellers of live rights and data to sportsbooks and media companies, will give FanDuel access to tennis and soccer streams, among other sports. Notably, FanDuel isn’t getting exclusive access to these games in the U.S., meaning competitors could and will likely will partner with Sportradar for similar access.

This document (and any information accessed through links in this document) is provided for information purposes only and does not constitute legal advice. Professional legal advice should be obtained before taking or refraining from any action as a result of the contents of this document.


Related experience

As a full-service law firm, we are able to provide advice and information about a wide range of other issues. Here are some related areas.

Join the club

We have lots more news and information that you'll find informative and useful. Let us know what you're interested in and we'll keep you up to date on the issues that matter to you.