Jacopo leads the Italian intellectual property and technology team in our Milan and Padua offices.

Jacopo's expertise relates to intellectual property, commercial contracts, information technology, privacy and data protection.

He assists companies in many industries including leading companies in the fashion & luxury, insurance, financial, automotive, food and beverage, electronics and software, entertainment and multimedia, life science and pharma industries.

On the intellectual property side, he advises on filing, prosecutions, exploitation and enforcement of the main types of IP rights, in particular on worldwide brand protection, managing civil and criminal actions, custom monitoring, parallel imports issues and coordinating counsels in several countries (Asia, US, and EU countries).

He advises and negotiates on a wide range of commercial contracts such as IP license over trademark, copyright, patent and design, coexistence agreements, sale of IP rights, sponsorship and other agreements for the exploitation of image rights, research and developing agreement, agency, distribution and franchising agreements.

He regularly assists the corporate team in the context of a variety of transactions, preparing due diligence reports, negotiating related SPA clauses and ancillary documents such as transitional IP license agreements, transitional IT services agreements and remediation plans on privacy compliance.

He also assists clients on labelling compliance, advertising, terms and conditions, prize promotions and product placement. He represents clients in proceedings with the Italian Advertising Authority and the Italian Competition Authority in cases of unfair practice or misleading and comparative advertising.

In the field of IT law, Jacopo assists clients with the development of IT platforms, negotiating the relevant agreements such as software license, software development and maintenance agreement. He advises on IT migration projects to allow interoperability of the IT systems and data processing further to acquisition of companies or business units. He deals with IT & data protection issues within outsourcing agreements and commercial and technology joint ventures. He also assists on the setting up of e-commerce projects, drafting legal notices and disclaimers.

On privacy & data protection matters, he assists companies in setting up GDPR compliance programs, gap analysis and remediation plans, analysis of data flows, draft of records of processing, risk assessment also through technical partners, data governance and management (e.g. data processors, DPO), privacy notices and policies (e.g. employee's use of IT means, data retention), DPIA, Data Breach, transfer of data abroad (e.g. setting up global CRM programs, binding corporate rules) and training. He also advises on complex data processing with specific risks (e.g. IoT, profiling, CCTV, biometrics, geo localization). He deals with data protection authorities and assisting in authority's inspections, internal investigations and court proceedings (e.g. right to be forgotten).
Headshot of Jacopo Liguori

Me in a minute

The protection of rights is a matter that I've always been passionate about, my grandfather an 'inventor' was one of the key driving forces behind this.

I specialize in intellectual property, information technology, privacy & data protection, assisting clients of several industries.

The protection of rights, with particular reference to those related to creativity and inventiveness, is a matter that I've always been passionate about, therefore a career specializing in intellectual property was the natural consequence of my interest. Last but not least, my grandfather was an "inventor", rewarded by the USPTO, thus making me even more excited to study the matter.

I also had the great opportunity to see the growing up of the new sectors of data protection and the right of new technologies and I am now glad to assist my clients in facing the important challenge of keeping their competitiveness levels at a high in this digital age.

One of my clients says that I have "pragmatic attitude, always available to provide support and find a solution in a timely manner" and another that I am "open-minded when it comes to dealing with new issues, with high levels of energy". I am very grateful to have received these comments.

Aside the usual working matters, one of the thing I like most of my job, and that is rewarding to me, is teaching the youngest some tips & ticks of how to survive in big law firms and become a good lawyer (hoping to be the same).As to my private life, I must thank my family who allowed me to get passionate and cultivate these interests, supporting me even in times of hard work.  And it is to them that I dedicate all my spare time. My passions are sport cars and sailing that I share with my children.