Luxury brands

Protecting and enhancing the value of your brand is one of the most critically important aspects of a successful company. Aspiring to convey quality, credibility and experience in an increasingly globalized and hyper competitive environment is what makes you unique and sets you apart from the rest.

Whether you are starting, growing or maturing, the importance you place on your brand will always be the same. This belief manifests itself in everything we do. Enhancing our own brand with offices internationally, recruiting and retaining expertise in our clients sectors, using our knowledge to help our clients achieve their goals.

Looking after the most successful brands

We understand success. Advising some of the world’s best known global luxury and consumer brands in sectors including fashion, hotels & hospitality, sport and entertainment, and charity across Europe, Middle East, Asia-Pacific and the US gives us the insight and expertise to help take you to the next level.

A brand transcends borders, and the very best brands ensure their recognition and ethos are translated globally. With organizations having to comply with varying regulations between countries and continents, our international network ensures we understand the differences and what you require when considering advertising, licensing and sponsorship.

Unique insight

Our expertise doesn’t just lie in the legal services we provide. Our experience of working with the most successful brands provides us with a unique insight into how different sectors operate, and what is required to achieve your goals. Providing specialist consultancy advice from those with experience in your sector. We act as a natural extension to your brand providing commercially focused advice complementary to our legal services.

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Defining moments

What does it take to be successful and how do we navigate key moments in our lives? We explore stories of success with the FT.

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Discovering Italy

Living and investing in this beautiful country

With breathtakingly beautiful scenery, thousands of miles of coastline and the finest food and wine, Italy provides something for everybody. We look at why so many people are choosing to make Italy their home.

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05 June 2020 - Article

Withers represents Charlotte Tilbury on sale to Puig consortium

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22 April 2020 - Article

Coronavirus: do brands have any recourse if the media wrongly alleges they have furloughed staff?

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24 March 2020 - Article

Coronavirus guidance – what are the issues for businesses and brands with premises in England?

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04 March 2020 - Article

Coronavirus guidance – how can luxury brands manage commercial risk?

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03 March 2020 - Article

Luxury brands and climate protests: employee engagement and protection

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05 February 2020 - Article

BAFTA and sustainability: A new era for luxury fashion and celebrity endorsement

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23 September 2019 - Article

Sustainability and fashion: The new luxury?

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Leading firm for employers

Leading firm for defamation/reputation management

Leading firm for reputation management



I completely rely on the advice of the team at Withers to protect my business and personal interests.

Charlotte Tilbury

Their focus on our needs stands out, as does their understanding of the high-end retail fashion sector.

Silvia Bertulli - Moncler

Withers has advised Ascot Racecourse for many years including setting up the corporate structure which is now responsible for the day-to-day management of the Ascot Racecourse. The team continues to provide guidance to our trustees on constitutional and governance issues.

Ascot Racecourse

Withers is a valued advisor and has represented us for several decades both locally and internationally. The firm fully supports our values of passion, commitment and tradition which are embodied in each of our product ranges and their guidance, advice and industry knowledge have always been appreciated, especially as the Max Mara brand has expanded around the world.

Massimiliano Camellini - Max Mara

As a leading fashion, lifestyle and entertainment agency, we provide a highly focused, expert service in connecting global consumer and luxury brands with celebrity talent. We enjoy working with Anthony and the experienced team at Withers due to the firm’s in depth understanding of both brand strategy and talent engagement. The Withers team intrinsically understand what makes a successful brand-talent collaboration and how to navigate both the legalistic and business sides of this sometimes complex landscape. The team’s pragmatic advice, passion and approach with clients reflects our own and ultimately best serve our clients’ interests. This is why Withers is always our preferred partner and our first recommendation to all clients who are seeking outside legal counsel.

Sharon Ainsberg - SHO + CO

Withers Bergman advised us on many commercial policies related to our retailer relationships and internet sales, helping us avoid many future issues.

Peter Sachs - LOWA Boots LLC

We needed a legal advisor that could go beyond sound legal knowledge to understand our brand culture and the way in which we engage with our customers. The team took the time to get to know us and this has informed their advice on protecting our trade marks, website and mobile app.

David McQuillen - The Sufferfest

Withers has represented Macmillan for over two decades and acts as a natural extension to our internal team. The firm’s advice is informed by its comprehensive knowledge of how we work and what we do, which lets us focus on our essential objective of helping those living with cancer and their families.

Macmillian Cancer Support

Withers…have been instrumental in protecting our business interests and their professionalism, availability and attention to detail, as well as the quality and speed of response, have always impressed us.

Renault Sport

Meet the team

Track record

Renault on the acquisition of Lotus F1

We advised Renault on its €1.5 billion investment in motorsport and technology. This was a multi-jurisdictional and multi-party project involving Mr Bernie Ecclestone, CVC, FIA, key sponsors of Lotus, incoming and outgoing drivers of Lotus F1 as well as outgoing minority shareholders.

Soho House joint venture

We advised on the reorganisation of Soho House's casual dining business - brands, Pizza East, Chicken Shop, Dirty Burger - worth about £40 million - into a joint venture in order to facilitate financed roll out of outlets internationally at an ambitious rate.

Italian fashion designer Max Mara

Max Mara is a renowned luxury Italian fashion house with stores around the globe, including across the United States. The group approached Withers for help with its employment needs, advising on the implementation of employee policies and risk management strategies. We were also pleased to suggest and develop store manager training sessions, and we successfully assisted in defending the company against wrongful termination claims.


Jigsaw is a leading name in the UK's retail market, offering high-quality, elegant clothing. John Robinson, the founder, and Robinson Webster (Holdings) Ltd, contacted Withers when a former finance director claimed sexual discrimination, unfair constructive dismissal, pregnancy and maternity discrimination as well as less favorable treatment as a part-time worker. We successfully argued at an employment tribunal that she had been treated fairly and the claims were dismissed.

LG Electronics Inc

Our Singapore team successfully acted for LG Electronics Inc. in a trade mark opposition filed by headphones manufacturer Beats Electronics, LLC against the registration of the mark 'QuadBeat' before the Intellectual Property Office of Singapore, securing a favourable decision.

French fashion house

We assisted the Italian subsidiary of a renowned French fashion house in relation to the management of their brand under new Patent Box regulations

Jürgen Klopp

Withers has a strong track record in representing high-profile and high-net-worth figures in the world of sport. When leading football manager Jürgen Klopp was approached by Liverpool Football Club to become its manager, we represented him in the negotiations for his move and the extension to his contract.

DieselReboot by Diesel

Withers is proud to have represented global Italian retailer Diesel during the launch of their reinventive new brand DieselReboot. During the launch, Withers worked alongside Diesel's newly appointed artistic director Nicola Formichetti and advised on the brand's new aims to 'rediscover and reactive the DNA of Diesel'.

Max Mara - Jennifer Garner campaign

Italian fashion house Max Mara has a long history of designing luxury couture clothing and has a strong reputation as one of the world's top fashion brands. When their latest campaign involved offering American screen actress Jennifer Garner the opportunity to be the face of their new sunglasses range, Withers was there to assist and provide advice for the agreement.

Thor Equities and Invesco

Via della Spiga 26 is a beautiful building in the 'golden triangle' of Milan, housing Dolce & Gabbana's flagship store as well as the offices of Tiffany & Co. We helped Thor Equities and Invesco to acquire the site, negotiating with a family who had held the property for generations and were initially locked in dispute between themselves. Our clients and the vendors were grateful for our help in brokering what had seemed an impossible deal.

Acquisition of a majority stake in the Hong Kong subsidiary of an independent British brand

We represented a brand consultancy group in the acquisition of a majority stake in the Hong Kong subsidiary of an independent British brand and customer experience design consultancy agency.

British perfume house's expansion in Asia-Pacific

We acted for a famous British perfume house in relation to its expansion in Asia-Pacific, including retail lease agreements in Hong Kong, Macau, and Taiwan; commercial matters; and restructuring of the group companies.

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